The Upper Valley Educators Institute is a nonprofit organization that provides professional development and certification programs for teachers and school administrators throughout New Hampshire and Vermont. UVEI came to Nomad with the goal of improving lead generation and increasing their student application rate. Nomad worked closely with the school to grow awareness of the services provided and promote the brand through online keyword search and display channels.
To provide an improved user experience on the UVEI website, we guided the design and development process, which required creating several new template designs and migrating existing content off the previous Joomla! platform over to a new WordPress website that features improved navigation, call-to-actions on every page, and captivating imagery to help tell the story.